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Big news for the textbook rental industry. Amazon is now offering a rental service just in time for the start of the upcoming school year. They're saying it's going to save students as much as 70% off the typical retail price.
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It's hard to read the tea leaves of education technology. You never really know what the classroom of the upcoming year will look like in terms of technology. Will iPads be all the rage? Will videoconferencing replace face-to-face office hours? Would a smartphone app be the new way to turn in homework? Who knows?
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When major companies fight over education products, we all win. Last night, just hours before Apple's announcement, Chegg announced a new way to let you buy and rent digital textbooks. It may not be as elegant as the iPad (yet), but it's got Apple and Kno on notice.